CRM Specialist
Nyon - Switzerland

Data Analyst

As a market leader, EMS sets new standards in the design, manufacturing and sale of devices used for medical and dental treatments. EMS products benefit from a tradition of flawless Swiss precision and craftsmanship.


Founded more than 30 years ago, EMS offers valuable solutions in the fields of:

► Dental Prevention – inventors of Guided Biofilm Therapy: evidence based protocol for biofilm management on teeth, soft tissues and implants and the original Airflow®, Perioflow® and PIEZON® technologies.

►Urology – market leaders in endoscopic lithotripsy, EMS shapes the history and future of stone management with its LithoClast® and LaserClast® product range.

►Shock Wave Therapy - inventors of RSWT® (Radial ESWT) and developers of the Swiss DolorClast® Method for the effective treatment of muscular-skeletal pathologies and dermatological conditions.

 

Respect, excellence and client orientation are EMS’ core values.


At EMS we strive for perfection and are committed to improving the quality of life for clinicians and their patients by providing innovative solutions that deliver proven treatment outcomes.
Quality is part of EMS’ DNA, it is engraved in EMS’ Mission.


EMS believes that they can accomplish this Mission only by providing effective, safe, and reliable solutions exceeding consumers'expectations.

 

MISSION

► Train the sales teams on the CRM,

► Ensure a continuous development of CRM functionalities based on EMS strategy and CRM customer’s feedback,

► Ensure partly level 2 CRM support to the user,

► Support the connection of the CRM with other digital marketing solutions of the ecosystem,

►Identify CRM potential improvement solution,

►Provide the sales and marketing team with relevant dashboards for monitoring sales and marketing campaigns,

This function also contributes to:

►The development of a customer’s segmentation: dealers, clinicians, patients,

►The shaping and monitoring of marketing and promotional campaigns.

►The implementation of state-of-the-art technologies, systems and marketing instruments (like CRM tools).

►Overseeing direct communications with customers and providing an effective sales funnel.

►Maximizing customer lifetime value solution.

►Analyzing marketing metrics (conversion rates, web analytics etc.)

CRM Referent of the company:

►Working closely with all departments to ensure the CRM works effectively for all aspects of the company.

 

KEEP IT SIMPLE

► Strong ability to present complex solutions in clear, simple terms.

 

SKILLS

Management Skills

►Attainments to manage projects,

►Ability to communicate, solve problems,

►Being attentive to détails.

►Grace under pressure.

Analytical Skills

►High capacity to analyze data with method,

►Understand customer behavior,

►Monitor and evaluate versatile processes.

Creative Skills

►Being creative denotes an unusual and original approach to most things like creating content, email marketing, working with social media .

 

Background:

►Extensive experience of direct and digital marketing ideally in a similar industry.

►Strong background in customer acquisition, re-engagement and retention strategies.

►Degree educated with a minimum of a 2.1 ideally from an IT or related degree.

►A Confident and articulate communicator capable of inspiring strong collaboration in an organization.

 

Technical:

►Depth knowledge in CRM & marketing automation tools.

►MS Dynamics & Click Dimensions, a plus.

►Digital marketing ecosystems.

 

Languages:

►English: fluent, an asset.

►German: B2, a big plus.

►French: a plus

 

Human Resources